Introduction
Optimizing your site to the best practices will help you improve your rankings in Google, Yahoo/ Bing and other search engines, gain more subscribers and have a better website in general. This Training is for those who for business or personal reasons wish to have their webpages/ websites ranked higher on searches.
SEO-Search Engine Optimization Training Course – Syllabus
Install and Setup the Free Akismet Anti-Spam Plugin
Install and setup the most important anti-spam plugin there is.
Install and Setup Yoast
Install and setup the most important SEO Plugin there is.
Bing Webmaster Tools
- Verify your Website on Bing Webmaster Tools
- Add your XML Sitemap to Bing
- Request Bingbot to crawl your website.
Google Webmaster Central and Google Search Console
- Verify your Website on Google
- Overview
- Search Console Insights
- Performance
- Queries
- Pages
- Countries
- Devices
- Submit your Sitemap to Google
- URL Inspection
- Security and Manuel Actions
- Security issues
- Links
- External Links
- Internal Links
- Top Linking Sites
- Settings
- Ownership verification.
SEO Best Practices – Optimization of your Pages and Blogs for SEO
You are going to learn how to optimize a Page or Post on your Website taking the following into account:
SEO
- Focus Keyphrase
- Google Preview
- SEO Title
- Slug
- Meta Description
SEO Analysis
- Add Links
- Add Alt Attributes to Images
- Add the Focus Keyword/ Keyphrase to your Title, Slug, Content, Alt Attribute and Meta Description
- Keyword/ Keyphrase Density
- The Min and Max Number of Words needed in Content
- Use Heading Tags (H1 to H6) appropriately
Readability
Schema
Social
Contributors to Good SEO
- Content is King
- The Importance of Regular Publishing
- Authorship
- Where to find Stock Free High Quality Images.
Training Schedule: Dates and Time
What you Need to Have to Attend
Please note that in order for you to benefit from this Training you need to have a self-hosting WordPress website (meaning you have a hosting service that hosts your site on the Internet). Needless to state you must also be the Admin of this website.
Online Training from the comfort of your own home or office: convenient, effective and safe! Zoom is very user-friendly. You don’t need to download Zoom – you will receive an invitation link for you to access the meeting. You need a desktop or laptop and a headset with a mic.
Hands-on Learn-How
This SEO Training Course is hands-on training. You are going to learn how to optimize your pages and posts for effective Search Engine Optimization.
Course Duration
9 am – 1:30 pm
Video Recording of the Training Course
After attending the Training you will be able to access the video of the entire Training 24/7 at no charge.
Payment
Payment confirms your booking.
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mpumiicom –
Tony’s training is very insightful and has been very helpful. I can now optimise my client’s website fully.
Tony –
Dear Mpumi, you grasp concepts very quickly. Glad you enjoyed the SEO Training. Best wishes with your work.
Geoffrey Goldberg –
Tony has been a huge help with my grasping the concept of SEO over the past 2 days. An altogether uplifting learning experience. I recommend the 2 day SEO training without reservation.
Tony –
Thank you very much Geoffrey. Just awesome giving you training. SEO is ongoing work and very rewarding. Much success!
Geoffrey Goldberg –
Never a moment wasted during an excellent one on one training session with Tony, this time on Search Engine Optimization.
Tony –
Thank you very much Geoffrey. Always a pleasure giving you training and it is good to see the progress you are making on SEO. Best wishes.
Bridget –
Thank you Tony! I learnt a ton on today’s training and hoping to learn some more on Day 2.
Tony –
Bridget and Tracy, thank you so much for the very nice comments. Really appreciated. Looking forward to Day 2 of the SEO Training.
Tracy –
A great informative workshop. I learnt so much.
Tony –
Bridget and Tracy, thank you so much for the very nice comments. Really appreciated. Looking forward to Day 2 of the SEO Training.